Beyond the Wrench
How can automotive and diesel shops run a better business and be more profitable? How can we make the aftermarket and dealerships more attractive to younger generations? Each week, Jay Goninen, Co-Founder & President of WrenchWay, will sit down with shop owners, technicians, instructors, and professionals in the automotive and diesel industries to have them share their stories and insights. We’ll dive deep into what’s going on in shops and dealerships and what we can do to help drive the industry forward.
The Beyond the Wrench Podcast is powered by WrenchWay.
Episodes
293 episodes
Raising the Standards & Respect for the Repair Industry
Ryan Kooiman, Director of Training at Standard Motor Products, joins us to talk about banding together to raise the professional standards in the repair industry. He covers the balance between technical curiosity and shop profitability, the imp...
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1:02:40
Taking Technical Skills Beyond the Bay
John Melendez, Owner of JDM Collision, discusses the immense value of carrying technical skills into management and other industry roles. He covers his evolution from technician to industry leader, the lasting impact of effective mentorship on ...
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1:02:41
Building Trust Between Shops & Customers
Marc Poulsen, National Accounts Manager, shares how AutoNet TV helps shops build trust with customers and why it’s essential. Learn why showcasing ASE-certified technicians matters, the public’s misconceptions about the technician role, and the...
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59:38
Building Future Technicians with Tom Wood University
Bill Demaree and Aaron Blount join us to share how Tom Wood University brings high school students into the dealership for hands-on automotive learning. They discuss the “why” behind the program, the importance of ownership support in building ...
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59:59
Who Is Jay Goninen? The Man Behind Beyond the Wrench
In this special episode, the tables turn as Beyond the Wrench host Jay Goninen takes the hot seat! Guest host and longtime friend Josh Arnold, a technician himself, interviews Jay about his roots in the family auto shop, the journey to co-found...
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49:08
Free Soft Skills Training for Future Technicians by RockED + WrenchWay
Chris Craig from RockED joins WrenchWay to discuss their partnership offering free soft skills training to schools and students. They talk about why soft skills matter for today’s technicians, what training is available on the RockED app, and h...
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55:33
From Med School to Founding Tekmetric: Lessons in Leadership
Sunil Patel shares how his path from medical school to shop owner to Founder and CEO of Tekmetric shaped his approach to leadership. He discusses how a personal shop struggle inspired Tekmetric, why staying focused on your vertical drives succe...
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58:08
Hiring Under 18: Lessons From a Shop That Does It Right
John Perez, Sr. Director of Talent Acquisition at Sonic Automotive, shares how they built a junior apprenticeship program for students under 18. From earning executive buy-in to keeping kids safe in the shop, John breaks down how they’re develo...
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1:02:42
Inside the Evolving SEMA Show 2025
Tom Gattuso, Vice President of Events at SEMA, shares a behind-the-scenes look at planning the SEMA Show 2025. He talks about how the show continues to evolve, what goes into making it run smoothly, and his best advice for first-time attendees....
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1:04:53
Milwaukee Pipeline Series: A Look at the New Impact Wrench & Ratchet
Eric Rusch, Director of Product Marketing at Milwaukee Tool, breaks down two exciting new products technicians will love—the M12 FUEL™ Subcompact Impact Wrench and the M12 FUEL™ Gen 2 Ratchet—live at the Milwaukee Pipeline 2025 event. He shares...
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27:17
Milwaukee Pipeline Series: Solving Shop Lighting Challenges
Jason Isaacs, Director of Product Marketing at Milwaukee Tool, dives into shop lighting—how Milwaukee Tool develops durable products, key lighting solutions for technicians, and advice on the best lights for those just starting their careers.
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46:54
Milwaukee Pipeline Series: Transitioning From Technician to Shop Owner
Recorded live at Milwaukee Pipeline 2025, Chris Enright—Founder & Owner of Enright Automotive and content creator—shares his journey from technician to shop owner and the lessons learned along the way. In this episode, we dive into making t...
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46:54
Milwaukee Pipeline Series: Hand Tools Designed with Technicians in Mind
Recorded live at the Milwaukee Pipeline 2025 event, Leah Balto, Group Manager of Product Marketing at Milwaukee Tool, joins host Jay Goninen to walk us through Milwaukee’s latest hand tool kits, explain how the team studies technicians in real-...
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43:53
Webinar Replay: Building Effective Educational Partnerships
In this recorded webinar, Tom Wozniak, Diesel Instructor at Madison College, and John Gustafson, Shop Owner at Gustafson Brothers, share both the school and shop perspectives on building stronger partnerships. They discuss where shops should st...
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1:02:24
When Service Advisors Put Technicians First, Everyone Wins
Rena Rennebohm, CEO of Empowered Advisor, shares why shops thrive when service advisors put technicians first. With years of experience coaching advisors, Rena explains how stronger collaboration between advisors and technicians leads to better...
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1:01:36
Leading with Accountability & Influence
In this episode, Dave Anderson, President of Learn to Lead, gives leaders actionable strategies for handling tough situations while earning trust and respect. He shares practical advice on holding even high-performing team members accountable, ...
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59:31
Turning Wrenches for the Secret Service
Lenny Fumarolo shares his journey from working in NASCAR to becoming a Protective Armored Specialist for the United States Secret Service (USSS). He breaks down how others can follow in his footsteps, what daily repairs and maintenance look lik...
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1:15:13
Helping Shop Owners Build Profitable, Fulfilling Businesses
Darrin Barney shares his journey from running a family-owned shop with his brother to becoming CEO of Elite Worldwide. He talks about the early struggles of building a profitable business and the importance of having the right team in the right...
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1:07:26
Building the Future Technician Workforce
Lauren Reinhold, Director of Training & Education at Kirk NationaLease, shares her journey from technician to teacher to leading a technician training and apprenticeship program. She discusses how connecting with students on a personal leve...
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1:04:59
Career Survival Tips for New Technicians
Curtis Gardner, Audi Master Guild Technician at Sewell Audi of North Houston and Founder of Gnarred LLC, shares what young technicians need to know to build a respectful and lasting career. With 15+ years of experience, he covers common mistake...
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1:05:51
Mentoring vs. Training Technicians
John Roberts, Shop Foreman at Metro Toyota, didn’t plan to be on the podcast—but his insights were too good not to share. In this episode, John breaks down the powerful difference between training and mentoring, shares how he builds confidence ...
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1:05:17
Where Racing Passion Meets Customer Trust
Marc Erickson, National Sales at AutoMeter Products, Inc., grew up in a drag racing family and naturally found his way into the automotive world. Over 20 years ago, he started at AutoMeter, and his passion for the brand has only grown. In this ...
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58:00
How Mentors & Mindset Unlock Technician Career Growth
In this episode, Dan Aldrich, Director of Automotive Technical Training at Christian Brothers Automotive, dives into what sets top technicians apart—a growth mindset paired with strong mentorship. Dan explores why soft skills are just as crucia...
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1:00:15
Taking Auto Shop Online: How to Reach More Students Virtually
Bryan Robbins, Owner & Lead Instructor of Hot Rod High School, is bringing auto tech education to students at home through online lessons and take-home kits. What started during COVID now reaches homeschooled students and beyond. Bryan shar...
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1:09:38