Beyond the Wrench

Relationship-Driven Culture

Jay Goninen

Tim Winkeler, President & CEO of VIP Tires & Service, joins us to discuss how they prioritize relationships in building their shop culture. VIP Tires & Service has used staff feedback to drive improvements, learning valuable lessons along the way. These include the power of feedback, the importance of closing the feedback loop, and focusing on long-term company health.

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About Our Guest:
Tim Winkeler
President & CEO, VIP Tires & Service
TWinkeler@vipauto.com

About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
jayg@wrenchway.com | 608.716.2122

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