Beyond the Wrench

Understanding Dealership Financials

Jay Goninen

From valet to Dealership Academy Instructor at the National Automobile Dealers Association (NADA), Jim O'Donnell joins us to discuss financial management in a dealership. He highlights how 40-60% of gross profit comes from the fixed ops department, but it rarely gets the attention it deserves. Jim emphasizes the importance of focusing on fixed ops and offers tips for communicating financial information to the team.

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About Our Guest:
Jim O'Donnell
Dealership Academy Instructor, National Automobile Dealers Association (NADA)
odonnellj@nada.org

About Our Host:
Jay Goninen
Co-Founder & President, WrenchWay
jayg@wrenchway.com | 608.716.2122

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